Immersive Recruitment Success: NORA’s 2021 ‘Best Innovation’ nominee
As a leading Immersive, gaming and VR recruitment agency, we are constantly thinking of ways to innovate the way we work with our clients and candidates. After all, the immersive technology industry is always full of exciting developments, so it’s important for us to keep up!
We also like to get our brand messages across, using eye catching technology to our advantage. As we continue to expand the TechNET group, we are allowing ourselves to further explore the way we present ourselves to our audiences so that they can really understand the extent of our recruitment services within the immersive and gaming space.
So, it was certainly an honour to be recognised for this at the 2021 National Online Recruitment Awards as nominees for ‘Best Innovation’!
What are the NORA’s?
The National Online Recruitment Awards are dedicated to the continual improvement and evolution of the Candidate-Experience.
Throughout the years, there has been ongoing focus from employers, recruitment firms and job boards to change the candidate experience for the better. Candidates are a core part of any recruitment agency strategy, so it’s great to see an awards body solely dedicated to this aspect of the industry.
The NORAs views the recruitment sector from the perspective of the jobseeker and aims to shine a light on the very best examples of excellence in our industry. That is why we are so thrilled to be recognised as a leader in innovation as one of five nominees!
A new approach to immersive recruitment
Across the whole TechNET group, we have looked at ways to improve our immersive, gaming and technology recruitment services to really enrich our candidates and clients experience with us. From building our range of immersive recruitment specialisms to our 2021 gaming salary survey report, it’s all about offering unmatched recruitment services and advice. For a real value add, we developed the XR career and salary guide this year!
Of course, it’s also about standing out from the crowd. One amazing example is the ‘hot jobs’ feature on our social channels, particularly on LinkedIn. What originally began as an image of one of our consultants and their list of jobs has now evolved into a hologram-like animation that has really grabbed the attention of our LinkedIn followers.
The goal was to attract the best clients and prospects available, with a 50% increase in client enquiries each quarter across the TechNET group brands. Furthermore, we wanted something that was easily identifiable as a TechNET innovation. We certainly didn’t want this to be something that could be copied by anyone. The animations built a subconscious awareness between the brand and the customer when they saw it. As a result, social impressions and click through rate has also improved, getting vacancies in front of even more candidates than ever before.
How can our immersive recruitment services help you?
If you’re looking for an immersive and gaming job or hiring immersive talent, we can help! You can also learn more about our team, the TechNET group and who we are as a business.