Google is introducing 3D and augmented reality ads
Google has announced that advertisers can now add Augmented Reality and interactive 3D objects to their advertisements for a more interactive and immersive experience. By using a feature called “Swirl”, users will be able to interact with a product “as if
Amazon Developing Wearable Technology That Can Read Your Emotions
Amazon.com Inc. is developing a voice-activated wearable device that can recognise human emotions. The company believes this device may one day be able to offer advice on how the wearer could better interact with people. Human emotions can sometimes be hard
How Augmented Reality is Transforming Healthcare
As augmented reality (AR) becomes increasingly mainstream, more businesses of varying industries are tapping into its benefits, including the healthcare industry. As the technology advances, healthcare professionals are discovering new ways AR can dramatically improve the quality of service they
Medivis Unveils AnatomyX – Seeing The Human Body Via AR
The company Medivis unveiled AnatomyX, an augmented reality platform for the HoloLens and the Magic Leap One, targeting universities and teaching hospitals for the purpose of anatomy, physiology and pathology studies. The platform delivers an in-depth 3D model of more than
Microsoft’s Dynamic 365 Remote Assist Comes to Mobile devices
Microsoft is pushing its Windows Mixed Reality platform - which has so far been confined to virtual reality and HoloLens headsets - onto mobile phones. Like the HoloLens version, Remote Assist users on Android can conduct one-on-one video calls with
Isrealis develop new way of teaching through AR
Augmented reality has demonstrated that as new innovative developments emerge AR can deliver true potential in real world terms. In this case the use of computer-generated image on a user’s view of the real world is now being incorporated into